Created by Will Atherton, the WA Academy is an online education platform for dog owners and aspiring canine professionals. Will is a canine behaviorist with over a decade of experience, specializing in helping rescue centres with extreme behavioral cases.

As a designer and art director, my role was to completely redesign the academy’s website, including all its sections. I also created logos for each course offered by the academy and developed materials for social media as part of a digital campaign to promote the courses. Additionally, I was responsible for redesigning the landing page for the most advanced course, aimed at dog trainers and aspiring professionals who want to enter the world of canine training.